Midea, the no.1 company in air treatment manufacturing*, launched its new Price List for 2018, a benchmark for professionals in the sector, featuring the brand’s main new items for this year.
Midea is one of the 500 most important companies worldwide according to Forbes’ ranking, thanks to its commitment to innovation, with over 1,400 professional staff in R&D and over 3,600 patents. Comfort, innovation, and low consumption continue to feature this year and define the development of the brand’s innovations. Proof of this is the use of the R-32 coolant, both in commercial range products and in household products. R-32 has zero impact on the ozone layer, has greater energy efficiency than the coolants used up to now and has 75% less impact on global warming.
Midea presents in the 2018 price list its wide variety of products for domestic, commercial and industrial ranges, with which it seeks to provide solutions to all types of facilities. Among the new items presented in this new price catalogue are the V6 models of the VRF range.
These units are outstanding for their greater capacity and compact installation space, high efficiency, great adaptability, high reliability and their smart control system. The new generation presents great innovations, among which is the great capacity of the equipment with a smaller size, which means saving space and less time for installation. The external unit of the single module can reach a capacity of 32 HP and can be combined with up to four machines, achieving a total capacity of 128 HP.
All easy is another of the new items in the domestic range of the brand for this year. Midea has launched this unit with its carefully designed aesthetic to make the installation and maintenance of the equipment easier. It is very easy to assemble and disassemble, and has quick access to its main components, to facilitate maintenance and repair in the event of breakdown.
Another major new development is Midea entry in the portable units and dehumidifiers segment. These new products will allow the company to meet new needs of consumers, such as dispensing with the need for installation in the case of portable units.
Worthy of note is the price list’s novel design that presents new product pages focused on the end user emphasising the key features of each unit and displaying photos of the environment where the various machines appear fully integrated. The aim of this new design is to be as practical and visual as possible to reach a wider audience.
The official exclusive distributor for Midea throughout the national territory is Frigicoll a Spanish family firm with 60 years of history, a pioneer in the introduction of technological solutions of leading brands in the sectors of air conditioning, refrigerated transport, hospitality, refrigeration for supermarkets and household appliances.
* Source: Euromonitor International Limited, according to the definition of the category of air treatment appliances, Electrical Appliances 17th Ed., retail sales in volume of units, 2016. The latest technology and low consumption in air-conditioning to enjoy maximum comfort at all times. Europe, the Americas, Asia, Oceania, the Middle East and Africa.